Fluke had an idea to enhance the functionality of their core product, the digital Multimeter, with a detachable display that gives the user the freedom to read and control the meter from anywhere on the worksite. GA worked to carefully embody a user experience that fit the high value expectations of Fluke customers and the Fluke trade dress by reducing the feature to its most direct form. The end result is focused and bold. The 233 has been a resounding success and so has our relationship with Fluke engineers and designers.
“General Assembly brings just the right combination of art, technical skill, and brand intuition to the table. They hold their scope of work to schedule and budget, and are true innovation partners.”
MATTHEW MARZYNSKI Industrial Design Manager, Fluke Corporation
